Joined: 14 Jun 2006
|Posted: Sun Aug 20, 2006 2:45 am Post subject: What Are the best website to Advertise your Vacation Home on
|What Are the best website to Advertise your Vacation Home on?
Picking the right place to spend your vacation home online marketing dollars is very important. There are 1000's of site and many different methods. Most vacation owners get 85% of there leads from the web. Though some still swear by print media channels. Most people would tell you to Google your resort area and go with the #1 result. The problem with that is all the major companies have 100's of listing and will place yours at the bottom of the list.
I find the best solution is go with a niche directory specifically for your resort. They will usually be the 3rd of 4th result but your listing will have a much better chance of being seen. (Ex: The major site gets 1000 visitors to it Pennsylvania Resort section but your listing is at the bottom so you only get 5-10 people seeing your site, while a smaller site may get 500 visitors but you are near the top and get 100-200 visitors) Go mom and pop shop and get big time results.
Use search engines, type in the words and phrases that might be used. For example: 'Pennsylvania Vacation Rentals"' Compare what each site costs, how many pictures, how much description text. The more the better. Don't bank on free sites listings - its free for a reason. Pay the yearly $100 charge and do it at 3 or 4 sites. Invest the $400 a year and keep your Pennsylvania resort home rented year round. Google is the most important search engine but don't forget the many other sites (MSN, Yahoo, AOL)